How Do Startup Businesses Find Their Data?
Everybody
has to start from somewhere and startups particularly begin from nothing.
Today’s world is full of data so the question is from where do these startups
get data?
Let’s
go through the data sources in different stages of the startup.
Development Stage
Initially,
a startup works with manual data or in some cases, bogus machine-produced data.
In case, a startup needs data it has to depend on real world data and there are
no “data banks from”, which you can purchase data.
In
that case, you can just “copy & paste” or utilize data scraping to find
this data. The web scraping can be completed using commercial tools, homegrown
scripts, as well as in a few cases Macros in Google Sheets or Microsoft Excel
could be helpful.
Testing Stage
In
this stage, a startup requires to test the application, platform, and whatever
they are creating with “normal usage scenario” the data level both from the
quantity and quality perspective. This data quantity cannot be generated
manually – it needs to be machine procured or generated from the actual world.
Also,
if you could utilize fake machine-produced data as well as can also produce it
efficiently, the approach could work.
Although
in case, your startup business is about real world data, then you would most
probably resort to data scraping to find this data.
Beta Stage
This
stage is an ever-increasingly well-known data stage. Here, the startups open up
or invite registration of the platform or application to users that either wish
to have things completely free or like the excitement of getting the initial
users of the system.
All
these users would enter ample user-associated data however, depending on the
kind of platform or application, you would require to offer “framework
associated data” – store locations, geographic, company names, phone numbers,
business information, etc. to the Beta users so that they don’t look like they
are a part of the ghost town.
Going Live
At
this stage, a startup would most probably utilize Beta phase data, however for
keeping your applications usable as well as indefinite cases “fresh” you would
require to augment data from the external resources and web scraping services is amongst the finest approaches for doing that.
Purchasing Data
In
a few cases, a startup might be able to purchase data from any data vendor –
the email lists are among the popular sources. However, all the “data for sale”
is generally “data, which is out-of-date“.
The
data was perhaps extracted at one point as well as now has become outdated as
well as overused. Similar older email leads have been utilized and all these
leads have no wish to answer other unsolicited pitches from other startups.
Extracting
web for the latest leads is a wonderful option for building something, which is
particular to your requirements.
At
Actowiz, we are always happy to help any startup. Contact us for more details.
If you discover that collecting data from extracting isn’t your “key
competency” as well as you might rather leave that for the benefits, then call
us now!
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